Scarcity marketing pressures consumers into buying by giving them the impression that there are few items remaining or a limited time to purchase. This lesson includes a 3 part worksheet that will require 2 class days, including: 2 articles with related questions and an assignment having students create a unique scarcity marketing social media post using Canva.

Begin with assigning this EdPuzzle on Scarcity Marketing: https://edpuzzle.com/media/642de5f45024f642d752fd06